My script appeals to its target audience which is teenagers and young adults mainly because they have the most disposable income, it appeals to this group because a teenage audience can relate to the cast as they are typical stereotyped teenagers that do and act how the modern teenage person would act. my film also targets the psychographics of aspirers who are people that have more money or status and want to stand out with the latest product and keep up to date with current affairs and watching a current or latest film will keep them in the know and fulfil their needs, and also succeeders who are people who have disposable income to spend but don't feel the need to show it meaning that they will be able to afford to watch it these are generally the teenage market because thy don't have financial commitments such as bills to afford so will have a greater disposable income.
I feel that my script fits in with the conventions of teen horror because it has the typical teenage cast of a group of friends or family like existing horror films of this genre out currently today for example Jennifer's body and sorority row which i have been analysing for ideas for my script, other conventions of horror that my script fits into is that it has an obvious characters fitting into propp's theory with a clear hero who we are suppose to care for and want to succeed, a helper who follows the hero aiding their quest/journey in my case trying to save Steve and an antagonist who is the old man and monster who are trying to stop the hero or even kill him these are generally the killers in horror films.
People that have read my script felt it was typical of the horror genre and that it had made them want to see the film if it were to come out and felt it had fit the criteria for my target audience.
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